Jen Hochstadt, the co-founder of Baby Barn, joins us to talk about how she created her online direct-to-consumer business during the pandemic. After listening to her customers, Jen pivoted her initial business plan and has grown a popular, minimal-inspired baby brand! Tune in to hear Jen’s story, her thoughts on building customer trust, pivoting from food to clothing, and why if you want it, you have to start!
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ABOUT THE FOUNDER
My name is Mimi MacLean, mom of 5, entrepreneur, Business School Grad, CPA, and angel investor. I am here to help you make your business a success.
Throughout my career and personal life I have met many incredible women who have founded businesses, disrupted industries, persevered through struggles, and turned opportunities into successes. I started the Badass CEO to help entrepreneurs learn from each other. You will learn business strategies, invaluable lessons, tipping points, and what it takes to start and run a company?directly from inspiring female founders and CEOs.
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The Badass CEO Podcast
What it takes to become and continue to be a Badass CEO. Learn the motivation and tools to follow your dreams and make it happen.
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The Latest Episodes
Stepping into the world of natural medicine and holistic wellness can be intimidating and overwhelming; that is why Krista Berlincourt, used her career in strategic advertisement and start-ups to create Kensho. She is the CEO and co-founder of the innovative and groundbreaking online health platform that works to guide and educate people through the vast world of natural medicine.
Laura Fedock built her luxury wardrobe consulting business, Life + STYLE, by reputation and word of mouth. She shares with us her insight on inspiring self-confidence through personal style and how she earned her reputation as an image expert. Laura is one of 2021’s top 10 Instagram accounts according to the NYT and Yahoo ranking. She speaks about the importance of confidence, social media, client satisfaction and word of mouth, which all have greatly impacted her reach and business growth. While growing her business, Laura has also dedicated herself to philanthropic work and using speaking events to empower others.
Carbon neutrality and creating a better product for a better future were the leading motivators for why Kelly Vlahakis-Hanks’s father started ECOS. She is now the CEO and president of the family business and continues its mission to prioritize the wellbeing of people and the planet through safer cleaning products. Kelly is widely considered one of the top effective leaders and influential voices for corporate social responsibility and under her leadership, ECOS has received numerous awards for innovation and safer green chemistry.
Going from finance to non-profits, Robyn O’Brien is the epitome of a badass CEO. She is a nationally recognized leader in the food industry and is the co-founder of rePlant Capital. While managing rePlant, she also runs her non-profit, Allergy Kids Foundation, focused on bringing awareness to the need for transparency in our food supply, and that’s not where it ends; she is also the author of The Unhealthy Truth. Robyn is a true entrepreneur who is always hustling and fighting for what she believes, even if it puts her in the crosshairs of some of the most extensive food and agriculture companies.
A true romantic at heart with a deep passion for people, Amber Kelleher-Andrews lives her dream job as CEO of the global matchmaking firm Kelleher international. Under Amber’s stewardship, Kelleher International is the leader in a booming singles industry and is responsible for thousands of marriages with 87% of their clients ending up in a long-term relationship or marriage.Amber’s knowledge of human relationships combined with a healthy dose of intuition lends to her straightforward approach of listening and asking questions to get to the heart of each person.
Six time founder and CEO in the B2B software space, Christine Marie Mason turned her attention to her passion – female wellness and self-care. She founded Rosebud Woman, a female body care and intimate wellness line, to meet women’s neglected needs and open up sexual and personal care dialogue. Her entrepreneurial success has led her to lead a multitude of TED Talks and events worldwide to share her advice and insight on how to grow a successful business in any industry.
Lauren Jenai started CrossFit with her husband to make an impact in the Fitness Industry. Lauren discusses how they created a successful business and community over the last two decades. Lauren and Greg founded CrossFit in the late 90s as a revolutionary training style that allowed people to get fit and healthy in a competitive and welcoming environment. After years in the business, Lauren felt the pull to leave CrossFit and create a more personal business that was individualized and impactful on a day-to-day emotional level, now known as the Manifest App.
Sam Ettus is the true Badass entrepreneur. She is a five-time best-selling author, a public speaker, and podcast host of the What’s Her Story podcast, but one public speaking event inspired Samto to start Park Place Payments. Park Place Payments is a female-founded credit card processing company that is disrupting the status quo of the credit card industry. The male-dominated industry has never focused on customer service or women, and she is here to do that with PPP. Sam explains why nothing will stop her from making this a billion-dollar company and how you can do it too. Tune in to hear Sam’s thoughts on why only 1.7% of female CEOs reach over a million dollars in sales, the importance of labor equality both in the workforce and in the home, and her tips for entrepreneurs starting.
Customer satisfaction comes from knowing your target audience like they are your BFFs. Prioritizing customer knowledge through research and technology has been how Ellis McCue of Territory Foods has grown her business and excelled. She is a former retail and consulting specialist who joined Territory Foods to help busy people who love delicious and nutritious food with their cooking needs. McCue became CEO of Territory Foods because it combined her love of travel and food into a business.
Dr. Yinka Davis discusses the importance of having a propriety product, joint ventures, building sales, working with professional athletes, and how she manages to practice medicine full-time while building her company. Here’s a story why a doctor becomes a CEO to start a company to fill a void. Dr. Yinka Davies talks about her experience as a gastroenterologist and her “lightbulb moment,” realizing the importance of gut health balance and probiotics.
Angela Scott founded her oxford shoe company to prove women did not have to wear six-inch heels to feel empowered in the workforce, thereby changing the landscape of female footwear. On the brand’s 10th year anniversary, The Office of Angela Scott remains dedicated to the empowerment of women and girls. It recently announced a pledge in honor of the brand’s anniversary to donate a million dollars over the next 10 years to female centric organizations.Celebrating its tenth anniversary, The Office of Angela Scott has established itself as the bespoke, fashion-forward, go-to brand for women and A-listers alike who want all the style of an oxford married with comfort.
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Testimonials And Reviews
What they say About The Badass CEO Podcast
R. Lamvol via Apple Podcasts
"From a fellow mama & entrepreneur, I truly appreciate your perspective and inspiration!! Excited to listen to more episodes!"
CarriePChick via Apple Podcasts
Inspiring and Engaging!
"Loved these interviews and how real the women are about their rise to success! I'm excited to hear who Mimi snags next!!"
cleanbeautyboss via Apple Podcasts
Must Listen For Entrepreneurs...
"Love the tips for budding entrepreneurs!!"
Soccer star via Apple Podcasts
"As the owner of a small business, this is the perfect podcast series!! I can?t wait for more episodes to come out. Such valuable information!"
kkdoyle via Apple Podcasts
"It is so nice to hear candid conversations with CEOs who don?t sugar coat but are still inspiring. Nice mix of confidence and generosity. Bravo!"
taylorswiftfan4ever13 via Apple Podcasts
Every Future CEO Needs to Listen ASAP
"I love this podcast! As a woman aspiring to someday reach the very top, this podcast has interesting guests from all backgrounds, and sparks engaging conversation. I feel like I?m having coffee in the same room as Mimi and her guests! Highly recommend for all the boss babes out there."
largemarge001 via Apple Podcasts
"So motivating. I love listening to this as a young woman and hope to be as successful as these women some day!"
ccnuge via Apple Podcasts
Just What I Needed
"I really enjoy this podcast. Mimi is very easy to listen to and extremely articulate. It?s full of information to get you pumped up and to get started on your own path to success."