Business 101

Our Latest Business Articles

 For CEOs, Investors and Entrepreneurs

As the year draws to an end and we are writing down our resolutions for 2022, I wanted to put together a list of the best business books every female CEO should read

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Best Business Books To Read in 2022

Wealth mangement is Vix Munro’s speciality and it is why I invited her to join our IG LIve Spotlight series. We talk about all things building wealth!

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Building Personal Wealth with Vix Munro

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I recently joined Zoe and Erica (founders of Blueprint and Earth + Star) on their podcast, Finding Your Highway To Well, to talk about imposter syndrome and the tools you need to level the playing field. Type caption (optional)

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I Was On The HTW Podcast with Zoe and Erica!

The digital revolution has created a new kind of entrepreneur who launches a company as the founder and sole employee. Fundz cites research that shows there are currently 41.8 million of these solopreneurs in the U.S. today. Instead of hiring employees, these business owners outsource any skill they don’t possess to talented freelancers or independent contractors. This helps them keep their focus on what they do best — growing their business. Check out these tips from The Badass CEO on how you can become a successful solopreneur.

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Become a Successful Solopreneur With Freelance Help

Marketing strategy and promoting one’s self and business was the topic of conversation this week on our Badass CEO IG Live. Adora Drake, a marketing strategy coach, joined us to give insight on 2021 marketing trends, strategies, and what every CEO needs to know. She helps businesses build brand identities and strategies that reach new clients and their target audience. Adora uses her Instagram to offer free marketing tips and tricks and promote her coaching services which you can learn more about on her website.

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Marketing Strategies For Entrepreneurs

The pandemic has hit small business owners right where it hurts: the bottom line. Unfortunately, approximately six out of 10 businesses that closed during the worst of the pandemic won’t recover. If you find yourself still hanging on, keep a tight grip. There’s light at the end of the COVID tunnel, but you still have to get creative to keep the doors open. Here are some tips.

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Mid-Pandemic Business Growth with Biz Well

Sara Ortins is the co-founder and Chief of Staff of Nimbly Wise; a company focused on training individuals to optimize their potential and level up in the workforce. She sat down with us for an IG Live to talk about how you can bring your best to the table as an employee and how employers maximize their team’s potential.

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Soft Skills Development Is The New “It Factor” for Employers

Suppose you have ten employees or vectors for this analogy, and each is going in a different direction. In that case, your company will not be as productive if all your employees are going in the same direction, right?

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I Love Elon Musk’s People Are Vector Analogy

I had the privilege of speaking with a fellow Columbia University graduate and real estate CEO, Pamela Ayusa, about the 7 Pillars she used to grow her company.

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Pamela Ayuso on the 7 Pillars of a Successful Business

A pitch deck is a short presentation you need for your company to raise capital. It is a good idea to have a pitch deck from the beginning to make sure you are looking at all the essential aspects of your business. In essence, it is a condensed business plan. You shouldn’t have it be more than 12 pages or under 3-5 minutes to present it. You want it to be clear and concise. The primary purpose of a pitch deck is to generate excitement and interest to follow or invest in your company.

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Pitch Decks- All you need to know!

One of the perks of having your own business is being able to deduct business expenses from your income. If you are not doing this, you are missing the boat and you are leaving lots of money on the table.

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To Deduct Or Not To Deduct

As the title suggests, The Third Door shows you how many successful people used the third door to become successful. Alex Banayan takes us on a personal journey that starts when he is 18 years old, winning game shows. From those winnings, he sets on a path different than his parents envisioned for him to find out what the secrets are, from the likes of Steven Spielberg to bill gates to Lady Gaga.

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The Third Door by Alex Banayan

The statistic that only 5% of females ever reach C-Suites or become CEO is shocking. There are more women who go to college know than men, there is an almost 50/50 split between women and men in the workforce but still, only 5% ever reach the top. Why do you think this is? Besides the obvious gender bias that we are all very aware of, I came up with a few reasons that I think maybe attributing to this.

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Only 5% of Women Ever Reach C-Suite

Most entrepreneurs don’t start by saying they wanted to be an entrepreneur. It just kind of happened, and they became an Accidental Entrepreneur. It is often from the need to fill a void in their personal lives that causes them to start a business. They are seeing an opportunity and going for it.

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The Accidental Entrepreneur

Top 10 Tips For Every Entrepreneur

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