March 30


Podcasting for Business with Caitlin Correa

By Mimi MacLean

March 30, 2022

podcasting business expert Caitlin
Caitlin Correa, Founder of CC Media & Co.

Podcasting can be really beneficial for your growing or established business!

If you considered starting your own podcast, this is your sign! It seems like everyone is starting a new podcast every day, but there are still fewer podcasts out there than blogs. Starting a podcast has a lot of different factors and it’s important to consider how they may benefit your business.

Caitlin Correa has her own podcast management business called CC Media & Co. Her business provides high-quality, purposeful podcast production and management that shows off your value and voice. Caitlin provides tips and insights on what it takes to manage a podcast. Some of Caitlin’s reasons why to start a podcast is that it is a great way to get your business out there, people will be able to listen to you on the go, grow a connection with your audience, and network.

Caitlin’s Podcasting for Business Tips:

  • In order to understand how your podcast is doing, you should RUN ANALYTICS. There are different websites that provide analytics as well.
  • Work with SEO. Make sure you have SEO keywords in the podcast episode title, show notes, and transcripts. This will have to lead back to your website.
  • Make sure to include a call to action.

Caitlin provided amazing tips and insights. Her business provides different packages to address your various podcasting needs. To hear more about her business and more podcasting tips check out her website and Instagram!

To hear the IG Live for more insights click here:

Missed our last IG Live? Read Hanni Berger’s tips on destressing and living a healthy life as an entrepreneur HERE!

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